Unit 1 Introduction to Business Activities Part A General business vocabulary Part B Reading: What is business Part C Listening: Turning a hobby into business Part D Translating Part E Writing skills: Notice Part F Further business story: Start your own small business Unit 2 New Ideas Part A General business vocabulary Part B Reading: Why brainstorming is a crucial element in business Part C Listening: Interview Part D Translating Part E Writing skills: Note Part F Further business story: When dogs spark big ideas Unit 3 Company Part A General business vocabulary Part B Reading: Business organization Part C Listening: Working in Apple Part D Translating Part E Writing skills: E-mail Part F Further business story: What is organizational culture Unit 4 Working Patterns Part A General business vocabulary Part B Reading: The secrets of great teamwork Part C Listening: Effective teams Part D Translating Part E Writing skills: Letter of complaint Part F Further business story: Two carcompanies, one challenge Unit 5 Business Meeting Part A General business vocabulary Part B Reading: Types of corperate meetings Part C Listening: Business metting Part D Translating Part E Writing skills: Minutes Part F Further business story: Business meeting etiquette Unit 6 Customers Part A General business vocabulary Part B Reading: What is a customer? Part C Listening: How to entertain clients Part D Translating Part E Writing skills: Sales letter Part F Further business story: Keeping your customers loyal Unit 7 Orders and Payments Part A General business vocabulary Part B Reading: Methods of payments in global marketplace Part C Listening: Urging the buyer to open the L/C Part D Translating Part E Writing skills: Persuasive letter Part F Further business story: How to write sales contracts Unit 8 Advertising Part A General business vocabulary Part B Reading: Types of advertising Part C Listening: Destin chamber of commerce Part D Translating Part E Writing skills: Questionnaire Part F Further business story: History of Coca-Cola company and its advertising Unit 9 Business Travel Part A General business vocabulary Part B Reading: A glimpse into a business travel Part C Listening: Booking a flight seat Part D Translating Part E Writing skills: Graph description Part F Further business story: Tips for business trips Unit 10 Presentino Proaucts Part A General business vocabulary Part B Reading: Elements of doing good presentation Part C Listening: Viscal Part D Translating Part E Writing skills: Business report Part F Further business story: How to plan reports Unit 11 Logistics Part A General business vocabulary Part B Reading: Logistics Part C Listening: Interview with Evergreen Group Part D Translating Part E Writing skills: Proposal Part F Further business story: DHL: A leader in global logistics Unit 12 Staff Management Part A General business vocabulary Part B Reading: Job analysis Part C Listening: How to choose a manager Part D Translating Part E Writing skills: CV Part F Further business story: Human resources management Unit 13 Business Ethics Part A General business vocabulary Part B Reading: Business ethnics Part C Listening: Takata air bag recall Part D Translating Part E Writing skills: Application letter Part F Further business story: The Enron scandal and ethics Unit 14 Going Global Part A General business vocabulary Part B Reading: Multinational corporations Part C Listening: Entering international market Part D Translating Part E Writing skills: Presentation Part F Further business story: Going global: The importance of cross-cultural communication in business
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