注冊(cè) | 登錄讀書(shū)好,好讀書(shū),讀好書(shū)!
讀書(shū)網(wǎng)-DuShu.com
當(dāng)前位置: 首頁(yè)出版圖書(shū)教育/教材/教輔教材職業(yè)技術(shù)培訓(xùn)教材高級(jí)商務(wù)英語(yǔ)口語(yǔ)

高級(jí)商務(wù)英語(yǔ)口語(yǔ)

高級(jí)商務(wù)英語(yǔ)口語(yǔ)

定 價(jià):¥33.00

作 者: 孔憲遂,丁芬,劉白玉,劉夏青
出版社: 中國(guó)人民大學(xué)出版社
叢編項(xiàng): 第二版 新視界商務(wù)英語(yǔ)系列教材
標(biāo) 簽: 暫缺

購(gòu)買(mǎi)這本書(shū)可以去


ISBN: 9787300275314 出版時(shí)間: 2019-10-01 包裝:
開(kāi)本: 16開(kāi) 頁(yè)數(shù): 157 字?jǐn)?shù):  

內(nèi)容簡(jiǎn)介

  《高級(jí)商務(wù)英語(yǔ)口語(yǔ)(第2版)/新視界商務(wù)英語(yǔ)系列教材》的內(nèi)容與時(shí)俱進(jìn),根據(jù)第一版后的國(guó)際商務(wù)發(fā)展進(jìn)行改編,增加了新的內(nèi)容,但仍然圍繞國(guó)際商務(wù)的重要方面和重要環(huán)節(jié)展開(kāi)。涵蓋國(guó)際商務(wù)交際中的常見(jiàn)語(yǔ)境,讓學(xué)習(xí)者能通過(guò)學(xué)習(xí)、操練,達(dá)到用商務(wù)英語(yǔ)口語(yǔ)比較專(zhuān)業(yè)地、熟練地進(jìn)行商務(wù)溝通甚至談判的目的。重要的商務(wù)語(yǔ)境包括:國(guó)際商務(wù)的辦公環(huán)境,商務(wù)禮儀,國(guó)際商務(wù)文化及其差異,線上線下業(yè)務(wù)的建立,新型商務(wù)的溝通、發(fā)函、詢(xún)盤(pán)、發(fā)盤(pán)、還盤(pán),合同訂立,產(chǎn)品的生產(chǎn)、營(yíng)銷(xiāo)、代理與索賠等諸多方面,進(jìn)行綜合性訓(xùn)練。在每單元的最后是“鞏固性閱讀”材料,供學(xué)習(xí)者鞏固該單元的知識(shí),進(jìn)行適當(dāng)?shù)男畔⑼卣梗荚谑股虅?wù)學(xué)習(xí)者通過(guò)閱讀加強(qiáng)對(duì)該部分商務(wù)知識(shí)的認(rèn)知。

作者簡(jiǎn)介

  孔憲遂,碩士,山東財(cái)經(jīng)大學(xué)外國(guó)語(yǔ)學(xué)院教授,應(yīng)用英語(yǔ)系主任,商務(wù)英語(yǔ)團(tuán)隊(duì)負(fù)責(zé)人。 2002年7月畢業(yè)于清華大學(xué)外語(yǔ)系英語(yǔ)專(zhuān)業(yè)外國(guó)語(yǔ)言學(xué)與應(yīng)用語(yǔ)言學(xué)方向,上海外國(guó)語(yǔ)大學(xué)英語(yǔ)語(yǔ)言文學(xué)專(zhuān)業(yè)在讀博士。主要研究方向?yàn)檎J(rèn)知語(yǔ)言學(xué)、應(yīng)用語(yǔ)言學(xué)。主持和參與完成各類(lèi)科研課題10余項(xiàng),出版譯著3部、專(zhuān)著1部,主持和參與編寫(xiě)教材多部。

圖書(shū)目錄

Chapter One Office Hour
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Two Business Etiquette
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Three Business Trip
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Four Business Meeting
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Five Trade Fairs
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Six Business Trade I: Enquiries, Offers & Price Discount
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Seven Business Trade II: Payment Terms and Packaging
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Eight Business Trade III: Insurance, Shipment & Complaints
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Nine Business Negotiation
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Ten Recruitment
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested reading
Chapter Eleven Marketing
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Twelve Cross-border E-commerce Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
附錄 BEC Speaking Test

本目錄推薦

掃描二維碼
Copyright ? 讀書(shū)網(wǎng) www.dappsexplained.com 2005-2020, All Rights Reserved.
鄂ICP備15019699號(hào) 鄂公網(wǎng)安備 42010302001612號(hào)