Preparatory Unit 1 Useful Words and Phrases in Telecommunication Industry 1 Preparatory Unit 2 Useful Expressions in Telecommunication Industry 7 Preparatory Unit 3 Frequently Used Dialogues in Common Telecommunication Services 17 Unit 1 Telecommunication and Voice Communication(通信和語音業(yè)務(wù)) 24 Part1 Background Reading: Telecommunication and Voice Communication(語音業(yè)務(wù)的理論介紹) 24 Part2 Remember and Practice: Verizon Freedom Essentials(美國Verizon公司的語音業(yè)務(wù)) 26 Part3 Useful Information: What is Telemarketing?(什么是電話銷售) 29 Exercises 30 Unit 2 Mobile Phone and Applications(I)(移動語音業(yè)務(wù)I) 33 Part1 Background Reading: Mobile Phone and Applications(I)(移動語音業(yè)務(wù)I) 33 Part2 Remember and Practice: AT&T Wireless Plans(AT&T無線套餐) 39 Part3 Useful Information: A Brief History of Cell Phones(移動電話簡史) 43 Exercises 44 Unit 3 Mobile Phone and Applications(II)(移動語音業(yè)務(wù)II) 47 Part1 Background Reading: Mobile Phone and Applications(II)(移動語音業(yè)務(wù)II) 47 Part2 Remember and Practice: Cell Phone Tones and Graphics(移動電話鈴聲和圖片) 52 Part3 Useful Information: Choosing a Mobile Phone Network(移動電話網(wǎng)絡(luò)的選擇) 58 Exercises 59 Unit 4 Personal Handy-phone System(小靈通) 66 Part1 Background Reading: Personal Handy-phone System(小靈通業(yè)務(wù)的理論介紹) 66 Part2 Remember and Practice: PHS Basic Services(小靈通業(yè)務(wù)具體操作指南) 69 Part3 Useful Information: 7 Tips to Make Your Telemarketing Appointment-Making Presentation More Clear(7條決竅使電話銷售表達更清晰) 72 Exercises 73 Unit 5 SMS(短信息服務(wù)) 83 Part1 Background Reading: SMS(短信服務(wù)的理論介紹) 83 Part2 Remember and Practice: Google SMS(Google公司的短信輔助查詢服務(wù)) 87 Part3 Useful Information: Tips for Doing Telephone Sales(電話銷售要領(lǐng)) 88 Exercises 90 Unit 6 Broadband Internet Access(寬帶業(yè)務(wù)) 96 Part1 Background Reading: Broadband(寬帶業(yè)務(wù)的理論介紹) 96 Part2 Remember and Practice: Verizon FiOS Internet(Verizon公司的光纖寬帶業(yè)務(wù)) 100 Part3 Useful Information: Telemarketing: What would They Think and Response?(電話銷售：客戶是如何考慮和反應的？) 104 Exercises 105 Unit 7 Mobile Broadband(掌上寬帶) 108 Part1 Background Reading: Mobile Broadband and GPRS(掌上寬帶和GPRS) 108 Part2 Remember and Practice: Everything about GPRS(GPRS百科) 110 Part3 Useful Information: What is WAP(什么是WAP) 114 Exercises 116 Unit 8 Telephone Cards(電話卡) 118 Part1 Background Reading: Telephone Cards in General(初識電話卡) 118 Part2 Remember and Practice: Hidden Dragon Phone Card-A Prepaid Phone Card(藏龍卡——一種預付費電話卡) 121 Part3 Useful Information: How to Use Phone Cards in China(在中國如何使用電話卡) 124 Exercises 125 Unit 9 Trunk Communication(集群通信) 127 Part1 Background Reading: A Little Trunking Theory(集群通信理論) 127 Part2 Remember and Practice: Walkie Talkies(對講機) 129 Part3 Useful Information: Trunking Benefits(集群通信的優(yōu)勢) 134 Exercises 135 Unit 10 Brief introductions to Other Services of Telecom Companies(其他業(yè)務(wù)) 137 Part1 Background Reading: Intelligent Network(智能網(wǎng)) 137 Part2 Remember and Practice: Other Services(其他業(yè)務(wù)) 139 Part3 Useful Information: Getting to Know Cross Cultural Negotiation(文化融合初識) 142 Exercises 143 Unit 11 Practice：FAQ on Broadband of AOL(美國AOL寬帶安裝) 146 Exercises 154 Unit 12 Practice：THINK! Advice-Mobile Phones(手機使用須知) 155 Exercises 157 Reading Materials 158 Passage 1 Communications in the People‘s Republic of China(國內(nèi)通信概況) 158 Passage 2 China Telecom(中國電信) 161 Passage 3 China Mobile(中國移動) 163 Passage 4 China-The 3G Opportunity(I)(3G之于中國I) 165 Passage 5 China-The 3G Opportunity(II)(3G之于中國II) 169 Passage 6 4G——the 4th Generation of Telecom System(I)(4G——第4代移動通信系統(tǒng)I) 172 Passage 7 4G——the 4th Generation of Telecom System(II)(4G——第4代移動通信系統(tǒng)II) 176 Passage 8 Cross Cultural Negotiation(文化融合) 179 Passage 9 Cross Cultural Communication: Basic Tips(促進文化融合的技巧) 182 Passage 10 Breaking the Barriers of Intercultural Communication(打破國際文化交流的壁壘) 184 Passage 11 Summary of the Standard Agreement for Supply of the Optus Pre-Paid Mobile Service(Consumer/SMB)(I)(Optus預付費服務(wù)提供標準協(xié)議摘要(客戶/中小型企業(yè))I) 186 Passage 12 Summary of the Standard Agreement for Supply of the Optus Pre-Paid Mobile Service(Consumer/SMB)(II)(Optus預付費服務(wù)提供標準協(xié)議摘要(客戶/中小型企業(yè))II) 194 Appendix 198 Vocabulary 198 Reading Materials 217 References 224
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