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　　為適應經(jīng)濟社會發(fā)展的需要，以高質(zhì)量的高等教育迎接經(jīng)濟全球化和新科技革命的挑戰(zhàn)，高等教育出版社受教育部高教司委托，聘請熟悉國內(nèi)外教學和學科發(fā)展水平的專家，從歐美現(xiàn)行教材中遴選、引進了這批具有國際領先水準的英文版教材，以影印形式出版，供開設相應課程的高等學校選用。引進這批教材時，遴選和評定的依據(jù)主要有以下幾個方面：（1）引進的教材與1998年教育部頒行的專業(yè)目錄及后來批準的目錄外專業(yè)所規(guī)定的主要課程相對應，內(nèi)容符合專業(yè)培養(yǎng)目標和教學要求。（2）版本要新。國外的大學教科書一般三年左右即修訂再版一次，增補新的內(nèi)容。這批教材選擇的都是國外權威教科書的最新版本，內(nèi)容涵蓋了相應學科最新進展的介紹和現(xiàn)實案例的分析。（3）內(nèi)容規(guī)范簡明，適合教學。由于這批影印教材主要是針對我國大學本科層次經(jīng)濟管理類專業(yè)的基礎課程和主干課程的，專家們在選擇時充分考慮了內(nèi)容的嚴謹、規(guī)范及表述的準確性，同時考慮了使用外語教材可能遇到的課時限制問題，在內(nèi)容相同的幾種流行版本中選擇相對簡明的薄本。

作者簡介

暫缺《國際商務溝通：英文版》作者簡介

圖書目錄

Forewordix
Prefacexi
AbouttheAuthorsxv
CHAPTER1TheNatureofInterculturalCommunication
Globalization4
Culture5
Enculturation8
Acculturation8
Ethnocentrism9
Norms,Rules,Roles,andNetworks10
SubculturesandSubgroups11
CommunicationBarriers11
InterculturalConstructs12
MultinationalManagementOrientations13
CHAPTER2UniversalSystems20
EconomicSystems20
PoliticalSystems23
EducationalSystems27
MarriageandFamilySystems31
SocialHierarchiesandSocialInteraction35
CHAPTER3ContrastingCulturalValues43
SemanticDifferences45
AttributionandPerception46
AttitudesTowardWomen47
WorkAttitudes49
AttitudesTowardEthics51
ReligiousInfluences53
IndividualismandCollectivism54
CHAPTER4CulturalShock62
StagesofCulturalShock65
AlleviatingCulturalShock67
AspectsofCulturalShock72
RelationshipsandFamilyConsiderations75
PublicandPrivateSelf75
CHAPTER5Language81
High-andLow-ContextLanguage82
LanguageDiversity83
SlangandOtherInformalLanguage84
FormsofVerbalInteraction85
LinearandNonlinearLanguage86
VocabularyEquivalence87
ParablesandProverbs88
ConversationTaboos89
NatureofLanguage91
TranslationProblems91
InterpreterUse94
HostLanguage95
Thought98
LanguageandCultureInteraction99
CHAPTER6OralandNonverbalCommunicationPatterns105
ThoughtPatterns106
Paralanguage/Metacommunication106
Chronemics107
Proxemics109
Oculesics110
Olfactics112
Haptics112
Kinesics114
Chromatics119
Silence120
CHAPTER7WrittenCommunicationPatterns129
InternationalEnglish130
WritingToneandStyle131
LetterFormats133
Facsimiles(Fax)139
ElectronicMail(E-Mail)140
ResumeandJobSearchInformation143
CHAPTER8GlobalEtiquette150
Introductions151
BusinessCardExchange151
PositionandStatus152
ProperEtiquetteWhenCommunicatingElectronically154
DiningPractices155
Tipping157
GiftGiving158
CHAPTER9BusinessandSocialCustoms169
GreetingandHandshakingCustoms170
VerbalExpressions172
MaleandFemaleRelationships174
HumorinBusiness174
SuperstitionsandTaboos176
DressandAppearance177
CustomsAssociatedwithHolidaysandHolyDays179
OfficeCustomsandPractices182
CustomaryDemeanor/Behavior183
Bribery184
SpecialFoodsandConsumptionTaboos185
CHAPTER10InterculturalNegotiationProcess192
CharacteristicsofEffectiveNegotiators192
Cross-CulturalNegotiationConsiderations193
VariablesAffectingInterculturalNegotiations195
DefiningtheProcess197
Observing,Analyzing,andEvaluating198
InterculturalNegotiationModels200
PerspectiveConflicts203
ConflictResolution203
StereotypesthatAffectInterculturalNegotiations205
CHAPTER11InterculturalNegotiationStrategies217
Strategies217
RoleoftheMedia220
PersonalConstructs221
InterculturalNegotiationGuidelines227
TradeAgreements230
CHAPTER12LawsAffectingInternationalBusinessandTravel242
HomeCountryandHostCountryLaws243
InternationalLaw244
Contracts246
NonwrittenLaw248
EthicsandtheLaw249
InternationalTravelandLaw251
AppendixA--Glossary261
AppendixB--AnswerstoExercises269
Index273